Welcome to the course!
Lesson 1: An overview of crowdfunding for books
Lesson 2: Overview of crowdfunding platforms and options
-
What you'll learn in lesson 2 (0:34)
-
Lesson 2 text
-
Overview of crowdfunding options (1:25)
-
Overview of Kickstarter and the "fixed funding" method (13:24)
-
Overview of Indiegogo and the "flexible funding" method (5:58)
-
What platforms not to use, why use fixed funding, and why use flexible funding (4:11)
-
Lesson 2 assignment (1:58)
Lesson 3: Planning your crowdfunding campaign
-
What you'll learn in lesson 3 (0:38)
-
Lesson 3 text
-
Planning is the key to a successful crowdfunding campaign (3:36)
-
How to get the word out about your project long before you launch (7:19)
-
How I planned my successful crowdfunding project (3:01)
-
Using email to get the word out about your project (1:38)
-
Lesson 3 assignment (2:51)
Lesson 4: Perks and compelling campaign text
Lesson 5: How to create a simple yet effective video
-
What you'll learn in lesson 5 (0:49)
-
Lesson 5 text
-
An introduction to crowdfunding videos and getting ready to create a simple video (0:49)
-
Add still images or video clips to work with (1:38)
-
Add a background soundtrack (1:35)
-
Record or import narration (4:28)
-
Changing the order of image in the video, creating a title animation, and adding credit animation (8:33)
-
Changing how long each part of your video displays (2:23)
-
Making sure your background music plays during the entire video (1:36)
-
Creating animated transitions between images (6:55)
-
Finalizing and publishing your video file (1:19)
-
Lesson 5 assignment (1:02)
Lesson 6: Launching and managing your campaign
-
What you'll learn in lesson 6 (0:31)
-
Lesson 6 text
-
Getting ready to launch your campaign (11:49)
-
Launching your campaign (2:56)
-
Keeping interest alive during your campaign (3:26)
-
What to do if you surpass your goal (3:02)
-
What to do after your campaign ends (2:11)
-
Keeping your supporters informed (6:01)
-
Lesson 6 Assignment (1:21)
